Postage costs and the continued shift to online communications is leading many firms to turn their attention to digital marketing or e-marketing.
Email marketing continues to be the most used digital communication tool with over 4.0 billion daily users. Conventional promotions and face-to-face meetings may well continue but online promotions like animated e-bulletins and e-books are becoming increasingly popular with customers.
Dynamic
The Bureau creates e-bulletins and e-books that are fully interactive with any number of click-through points; on animated buttons, videos, read more PDFs, email, and Website links. Interactive emails give audiences the chance to directly respond, on the spot via their email in-boxes.
Colourful
Interactive and colourful emails are engaging, succinct and relevant. Get this right and research shows they achieve at least twice as much interest as conventional promotions.
Adopting an e-marketing strategy will meet customer expectations and help you to stand-out from your business rivals.